16 Nov 2018

Subang Jaya, 16 November 2018 – The Proton X70, the first SUV from PROTON, has successfully achieved a 5-star rating after being tested by the New Car Assessment Program for Southeast Asian Countries (ASEAN NCAP). Details for the latest round of ASEAN NCAP tests have been released, showing the newest Proton model sits near the top of its segment for occupant safety.

Designed and manufactured to optimise occupant safety

With a proven track record for manufacturing cars that obtain a 5-star ASEAN NCAP rating to defend – the Proton Iriz, Proton Persona, Proton Preve and Proton Suprima S are all 5-star rated, PROTON’s engineers and designers paid close attention to every detail to ensure the Proton X70 would obtain a high score based on the latest 2017-2020 testing protocol. Under the new protocol, safety assist technology is now taken into consideration and counts for 25% of the overall score.

PROTON introduced Hot Press Forming (HPF) body structures, used to form the passenger cell of its cars, in 2012 and the same technology is one of the reasons why the Proton X70 is able to provide a high level of protection to its occupants. The HPF cell is supplemented with six airbags for all variants, ISOFIX child seat mounting points as well as seat belts with pretensioners and load limiters. By combining these elements, the Proton X70 received a perfect score for the side impact test as well as for head protection technology.

The SUV is also PROTON’s first model to be equipped with a number of safety assist features. Autonomous Emergency Braking (AEB), Forward Collision Warning (FCW), Lane Departure Warning (LDW) and Blind Spot Information System (BLIS) are all part of the advanced driver assistance system introduced with the Proton X70. Thus equipped, the SUV was able to obtain a high score for safety assist technology.

“Thanks to the diligent efforts of PROTON’s designers and engineers, the Company has managed to extend its reputation for building cars capable of protecting their occupants in the event of an accident. Aside from the advanced driver assistance system that is making its debut on a Proton model, the Proton X70 is also fitted with various convenience features such as voice command, Adaptive Cruise Control (ACC), Intelligent High Beam Control (IHBC) and a 360 camera for safe manoeuvring in tight spaces,” said Abdul Rashid Musa, Chief Executive Officer of PROTON Edar.   

Proton X70 to be shown at KLIMS

Following a series of closed-door previews for invited guests and media, the Proton X70 will be making its public debut at the 2018 Kuala Lumpur International Motor Show (KLIMS). Five units of the car will be put on display and visitors are encouraged to get up close and personal with the first C-segment premium SUV from a Malaysian automotive brand. There will also be special display areas to highlight the technology, safety and performance aspects of the vehicle.

“PROTON is now ready for our SUV to meet the Malaysian public. Visitors to KLIMS will be given full access to our show cars and we encourage everyone to explore the various design, technology, safety and performance aspects of the Proton X70 by spending some time at our interactive areas to get to know it better. There are a lot of technological and specification firsts for PROTON with this model so we want to make sure all our customers are able to fully appreciate what we hope will be a game changer for the Company,” said Abdul Rashid Musa.

KLIMS will be held at the Malaysian International Trade & Exhibition Centre (MITEC) in Kuala Lumpur from 23 November to 2 December 2018. The Proton X70 can be viewed at PROTON’s display located on Level 1, Hall 1 and at Booth 1007.